After getting an endorsement deal with Hellmann's mayonnaise upon entering the NFL, Tennessee Titans quarterback Will Levis has totally run with it.
Of course, Levis became synonymous with mayonnaise after he went viral for putting it in his coffee and drinking it. More recently, he was featured in a Hellmann's commercial and has even dropped a mayo-inspired cologne.
Levis was asked about his new fragrance after practice on Wednesday and admitted he was surprised by how quickly the cologne sold out. He even gave himself a spray while at the podium.
"It was a pretty cool moment to share that yesterday. Had a lot of fun with it and it was received pretty well," Levis said, per Jim Wyatt. "We didn't expect how people were going to react to it. I think it was like an hour or something and it was gone.
"Eight dollars a bottle, it's going for a good cause and it's just a really fun partnership (with Hellmann's) that we continue to do fun things. It's been amazing to kind of see how it's all unraveled."
Levis has received positive reviews from teammates, with the Titans quarterback revealing that they have "said it smells great" and are "surprised that it doesn't smell unpleasant."
If you were hoping to buy yourself a bottle of the cologne, you're going to have to wait a bit longer. According to Titans beat writer Paul Kuharsky, it sold out in one minute after it was restocked on Wednesday.