With titles in four different weight divisions, Canelo Alvarez's skills cannot be denied.
Canelo has proven to be one of the hottest commodities in boxing, in and out of the ring. He's become a force in any division in which he has competed, and his fight nights have become quite profitable over the years.
Canelo made his pro debut in 2005. He is 18-1-1 since losing to Floyd Mayweather in 2013. In November 2021, he beat Caleb Plant to become the undisputed super middleweight champion. It took him eleven months to complete that journey.
Having already won light heavyweight gold, the Mexican attempted to win more in a losing effort against WBA light heavyweight champion Dmitry Bivol. He recovered by beating Gennadiy Golovkin in a trilogy fight in September 2022.
WATCH: Canelo Alvarez vs. Jaime Munguia, live on DAZN
Following wrist surgery, Canelo returned to action against John Ryder in Mexico. He beat Ryder in front of family and friends to retain his titles. Canelo then beat former undisputed champion Jermell Charlo, and now looks to take care of Jaime Munguia in a Mexico vs. Mexico fight on May 4.
The Sporting News looks into how Canelo has accumulated his fortune and where he stands among the wealthiest and most influential athletes in the world.
Canelo Alvarez’s net worth: How much does Canelo make?
Per Celebrity Net Worth, Canelo Alvarez has a net worth of around $250 million.
In 2018, he signed a $365 million contract with DAZN and Golden Boy. Eventually, Canelo filed a lawsuit against DAZN and Golden Boy and accused both of a breach of contract. He requested damages of up to $280 million following disagreements of potential opponents and payments, leaving the platform.
Canelo returned to DAZN and fought Dmitry Bivol and Gennadiy Golovkin after signing a near-$85 million deal. He signed a three-fight, $100 million deal with Premier Boxing Champions. However, breaking out of the deal, he can earn however much he wants in future fights.
BUY: Canelo vs. Munguia tickets at T-Mobile Arena
Canelo Alvarez's career earnings
Per Essentially Sports, Canelo made $12 million against Floyd Mayweather in 2013. Facing Amir Khan in 2016, Canelo made about $25 million, per Sports Zion. Against Caleb Plant, when he became the undisputed super middleweight champion, Canelo made $40 million. Facing Dmitry Bivol, Canelo had a guaranteed purse of $15 million.
Canelo earned $40 million in the first fight against Gennadiy Golovkin and $30 million in the rematch, per Celebrity Net Worth. In the trilogy fight, he earned about $45 million, and his salary reportedly reached $100 million following PPV sales. Per Sports Payouts, Canelo earned a guaranteed $15 million against John Ryder. It was rumored he took a $10 million pay cut for the fight to be in Mexico.
Canelo initially signed a three-fight deal with Premier Boxing Champions worth $100 million. Facing Jermell Charlo under the first fight of the deal, he made about $25-$30 million.
Canelo Alvarez vs Jaime Munguia fight purse: How much will Canelo Alvarez make?
Per Dan Rafael, Canelo will make up to $35 million on a one-fight deal with Premier Boxing Champions. The new deal came after Canelo and PBC couldn't come together to fulfill a three-fight deal from an initial contract.
It is unknown the exact amount Munguia will make in this fight. He is expected to make a career-high payday.
MORE: Breaking down Canelo Alvarez's career record, titles won
Canelo Alvarez’s endorsements
In 2021, Forbes had Canelo as the 48th highest-paid athlete. It was estimated he earned $2 million from endorsements. Forbes ranked him fifth in the latest list (2023), with $10 million coming from endorsements.
Canelo has worked with brands such as Under Armour (since 2012) and Tecate, a Mexican beer company.
"Every day I focus on getting better and Under Armour is the perfect partner to help me improve my training and performances," Alvarez said. "I look forward to the advantages Under Armour products will provide and working with the brand to help motivate athletes in Mexico, and across the world, to reach their full potential."
He also has done business with Hennessy and Everlast, the latter for his gloves. Over the past few years, Canelo has been known to wear custom Dolce & Gabbana outfits, including a bathrobe.
Canelo Alvarez's social media influence
With a loyal fan base, Canelo has a rich social following:
Canelo Alvarez charities
Canelo Alvarez has been known to give back. Per Give Me Sport, Canelo donated $1 million to help fund a children's cancer treatment center in Guadalajara. The center allows access to chemotherapy and radiotherapy.
In 2017, per ESPN, Canelo donated $1 million worth of supplies, medicine and materials toward earthquake relief efforts in Mexico.
In May 2020, Canelo donated more than 900 medical kits to help combat COVID-19 in Guadalajara.
MORE: The best five years in boxing history revisited
When is Canelo Alvarez vs. Jaime Munguia?
Canelo vs. Munguia is set for May 4 in Las Vegas. The PPV main card starts at 8 p.m. ET. Canelo and Munguia should make their way to the ring around 11:15 p.m. ET, depending on how long the undercard fights last.
| Region | Date | Main Card Start Time | Main Event Ring Walks (approx.) |
| USA and Canada (ET) | Saturday, May 4 | 8 p.m. ET | 11:15 p.m. ET |
| USA and Canada (PT) | Saturday, May 4 | 5 p.m. PT | 8:15 p.m. PT |
| UK and Ireland | Sunday, May 5 | 1 a.m. BST | 4:15 a.m. PT |
| Australia | Sunday, May 5 | 10 a.m. AEST | 1:15 p.m. AEST |
| India | Sunday, May 5 | 5:30 a.m. IST | 8:45 a.m. IST |
How to watch Canelo Alvarez vs. Jaime Munguia
| Region | TV channel | Live streaming |
| USA | — | DAZN, PRIME VIDEO |
| Canada | — | DAZN |
| UK and Ireland | — | DAZN |
| Australia | — | DAZN |
| India | — | DAZN |
In the U.S., Canelo Alvarez vs. Jaime Munguia will be on Amazon Prime Video PPV and DAZN.
If Canelo vs. Munguia is not available to watch live in your location or if you’re traveling abroad, you can use a Virtual Private Network (VPN). VPNs provide a secure and private online connection, allowing you to bypass geographical restrictions to access your favorite streaming services from any device anywhere in the world.
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Canelo Alvarez vs. Jaime Munguia PPV price: How much does fight cost?
- PPV price: $89.99
- Prime Video w/ Amazon Prime membership: $14.99/month or $139.00/year
- Prime Video: $8.99/month
- DAZN monthly subscription: $19.99 on a 12-month contract or $24.99 month-to-month in U.S. / $24.99 per month in Canada / £9.99 in the U.K. on a 12-month contract or £19.99 month-to-month / 13.99 AUD
- DAZN annual subscription: $224.99 in U.S., $199.99 in Canada, £99.99 in the UK. See DAZN website for subscription prices in India.